GameStop Stock Drops 37% as ‘Roaring Kitty’ Returns

GameStop Stock Drops 37% as 'Roaring Kitty' Returns

GameStop Shares Plummet 37% Amid ‘Roaring Kitty’ Livestream

GameStop Stock Drops 37% as 'Roaring Kitty' Returns

GameStop Slumps as ‘Roaring Kitty’ Returns to YouTube

In a highly anticipated return, Keith Gill, famously known as “Roaring Kitty,” held his first YouTube livestream in three years on Friday. This event sent waves through the stock market, especially affecting GameStop, a company Gill has been a vocal supporter of. the company’s shares saw a significant drop of around 37% following the announcement of a share sale aimed at raising up to $3 billion.

Background of the company and ‘Roaring Kitty’

GameStop, a video game retailer, has had a tumultuous journey over the past few years. The company’s stock became a focal point of the 2021 meme stock frenzy, largely driven by Gill’s passionate endorsements on social media platforms like Reddit and YouTube. At the height of this frenzy, the company’s stock soared by as much as 1,600%, only to fall back to earth just as dramatically.

GameStop Stock Drops 37% as 'Roaring Kitty' Returns

The Livestream Event

On Friday, Gill returned to YouTube, drawing over 600,000 viewers in less than 30 minutes. His presence rekindled interest in the company, causing a volatile trading session. Gill, donned in his signature headband and white sunglasses, mixed humor and serious investment advice. He warned viewers that his aggressive investing style might not be suitable for everyone, and emphasized the risks involved.

Gill’s discussion touched on various aspects of the company’s current situation, including his confidence in the company’s CEO, Ryan Cohen. “I believe in this guy,” Gill stated, basing his trust more on intuition than on concrete evidence.

Market Reactions

The reaction from investors was immediate and intense. GameStop’s stock was halted several times during the trading session due to its rapid fluctuations. By early afternoon, investors had traded over $8 billion worth of GameStop shares, making it one of the most active stocks on Wall Street that day, second only to Nvidia.

GameStop Stock Drops 37% as 'Roaring Kitty' Returns

GameStop’s Financial Moves

Earlier that day, GameStop had announced its plan to sell up to 75 million shares to raise capital. This announcement came alongside the early release of its quarterly earnings report, a move speculated to be strategic given the SEC rules about stock sales preceding major corporate announcements.

According to Steve Sosnick, chief market analyst at Interactive Brokers, “The company likely moved its earnings date forward to comply with regulations, as there are rules against selling stock just before a major announcement like earnings.”

Investor Sentiment

Gill’s return has been seen by some investors as a bullish signal. His reappearance on social media last month with meme posts was interpreted by many as a sign of his renewed confidence in GameStop. This perception likely contributed to the recent surge in the stock price, which reached nearly 50% gains before the announcement of the share sale.

The Role of Meme Stocks

GameStop is not alone in leveraging the meme stock phenomenon. AMC Entertainment, another favorite among retail investors, recently completed a $250 million share sale during a similar rally. Brian Jacobsen, chief economist at Annex Wealth Management, noted, “It’s not surprising that GameStop would follow AMC’s lead in capitalizing on their stock price surge to improve their financial position.”

GameStop Stock Drops 37% as 'Roaring Kitty' Returns

Key Takeaways

  • Gill’s Influence: Keith Gill’s return has a significant impact on GameStop’s stock, highlighting his continued influence.
  • Volatile Trading: The stock experienced extreme volatility, being halted multiple times during the session.
  • Capital Raise: GameStop’s planned share sale aims to raise up to $3 billion to support its business transformation.
  • Investor Caution: Gill emphasized the risks associated with aggressive investing, urging caution among his viewers.
  • Market Dynamics: The trading activity around GameStop underscores the ongoing interest and speculation in meme stocks.

Frequently Asked Questions (FAQs)

Q: Why did GameStop’s stock drop after the livestream? A: The stock dropped due to the announcement of a planned share sale to raise capital, which typically dilutes the value of existing shares.

Q: Who is ‘Roaring Kitty’? A: ‘Roaring Kitty’ is the online persona of Keith Gill, a financial analyst known for his role in the GameStop stock rally of 2021.

Q: What is the significance of Ryan Cohen to GameStop? A: Ryan Cohen, the CEO of GameStop, is seen by many investors as a key figure in the company’s potential turnaround.

Q: How did investors react to the livestream? A: The livestream drew significant attention, with over 600,000 viewers tuning in, and it led to a highly volatile trading session.

Q: What are meme stocks? A: Meme stocks are shares of companies that gain popularity through social media and online forums, often leading to extreme price volatility.


Keith Gill’s return to YouTube has once again stirred the pot for GameStop. His livestream not only captivated a large audience but also led to a dramatic day of trading for the company’s stock. As GameStop continues its efforts to transform its business, the influence of retail investors and figures like Gill remains a powerful force in its ongoing saga.

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